Still a B Corp. Now held to a higher standard. 

In the year we celebrated our 40th anniversary, we have become one of the first UK companies to certify under the most significant overhaul of B Corp standards in the movement’s history; one of just 18 companies in this pioneering cohort. 

That timing matters. Reaching 40 naturally invites you to look backwards: at what you have built, the people who made it possible and the moments that shaped you. But B Corp Certification asks a more demanding question: What will you do next? 

Because the new standards are not designed to reward good intentions or isolated initiatives. They examine whether responsibility is embedded into the decisions, systems and everyday behaviours of a business, and whether that business can prove it is continuing to improve. 

A higher bar, not simply a new badge 

B Lab published its new standards in April 2025 following four years of development, two public consultations and 26,000 pieces of feedback from businesses, experts and members of the public. B Lab describes them as the biggest evolution of B Corp Certification since the movement began. 

Previously, businesses could build up a qualifying overall score by performing particularly strongly in some areas. Under the new model, every company must meet defined requirements across seven Impact Topics: 

• Purpose and Stakeholder Governance 

• Climate Action 

• Fair Work 

• Human Rights 

• Government Affairs and Collective Action 

• Environmental Stewardship and Circularity 

• Justice, Equity, Diversity and Inclusion

Performance is subject to independent third-party assurance, with requirements reflecting the size and complexity of each organisation. Businesses must then demonstrate further progress at three- and five-year milestones. 

In other words, certification is not the finish line. It is a public commitment to keep moving it. 

We joined the first UK cohort to meet this higher threshold alongside businesses from sectors as varied as food, fashion, manufacturing, travel and technology. It comes as the UK B Corp community exceeds 3,000 companies, growing from just 62 founding members a little over a decade ago. 

What responsible growth looks like in practice 

For us, this achievement is grounded in evidence rather than aspiration alone. 

Investing in people 

Every Streets Heaver employee receives dedicated personal development time, creating space to build new skills, pursue qualifications and explore ideas beyond the immediate demands of their role. 

That belief in people is supported by enhanced maternity and paternity benefits, Mental Health First Aiders and mental health check-ins embedded into coaching conversations. All senior leaders and team leads receive Mental Health First Aid training, helping wellbeing become part of how teams are managed rather than something addressed only when a crisis occurs. 

Creating value in our community 

Our £12,500 donation to Lincoln City Foundation’s Fighting Fit programme generated approximately £62,500 in independently verified social value, five times the original contribution. 

The programme supports people in the local community through physical activity, connection and wellbeing. Alongside that partnership, 55% of our employees took part in volunteering or charity days, contributing to a 143.48% increase in participation. From litter picks to hands-on support for local charities, our people have used their time as well as company resources to make a difference. 

Taking environmental responsibility seriously 

Streets Heaver has committed to achieving Net Zero by 2040, a decade ahead of the conventional 2050 horizon, while supporting the global ambition to limit warming to 1.5°C. 

Our environmental work includes solar panels, LED lighting, a cycle-to-work scheme and greater use of electric and hybrid vehicles and public transport. Despite significant business growth, our measured emissions reduced from 64.3 tCO₂e to 61.7 tCO₂e. 

It is progress, but it is not perfection, and that distinction is important. Credible environmental action depends on measurement, transparency and continued improvement, not sweeping claims that the work is already complete. 

Extending responsibility beyond our own walls 

A business is also shaped by the company it keeps. We are therefore assessing key suppliers against ethical, social and environmental criteria, recognising that our impact extends beyond our own offices and operations into the wider value chain. 

That reflects an important principle within B Lab’s new framework: a responsible organisation cannot consider its own performance in isolation. 

Why this matters in healthcare technology 

Healthcare technology operates largely behind the scenes, but its consequences are deeply human. 

The systems supporting a healthcare organisation influence how information moves, how teams spend their time, how confidently leaders can make decisions and, ultimately, how effectively people can care for patients. Trust cannot begin and end with a product feature or a security policy. It must extend to the way the technology company itself is governed, how it treats its employees, how it contributes to its community and how seriously it takes its environmental impact. 

For over 40 years, Streets Heaver has developed technology for healthcare organisations. Our responsibility is therefore broader than building software that works. It is to build a company worthy of the trust placed in it by customers, partners, employees and the communities around us. 

“Healthcare technology companies spend a great deal of time talking about trust, and rightly so. But trust is not something a brand can simply claim; it has to be evidenced in the decisions a business makes when nobody is watching. Certifying under these tougher standards gives us a valuable external challenge: to make sure the way we grow Streets Heaver is as thoughtful and responsible as the technology we create. I’m particularly proud that this is not the work of one department. It reflects choices made across the whole company, and it gives us a much stronger platform from which to keep improving.” – Jessie Banham, Chief Marketing Officer at Streets Heaver 

Benedict Heaver, CEO of Streets Heaver, added: 

“Being a B Corp isn’t about having a badge on the wall; it’s about the kind of business we want to be every day. It means creating a workplace where people can grow, supporting the communities around us and helping healthcare organisations deliver better services, while taking real responsibility for our impact on the planet. 

“I’m incredibly proud of our team for achieving this milestone under the new standards because it shows that growing a successful business and doing good can, and should, go hand in hand.” 

Forty years of history. A new standard for what comes next. 

Being among the first companies to certify under B Lab’s new standards is an achievement worth celebrating. But the most meaningful part is not what it says about Streets Heaver today. It is what it requires from us tomorrow. 

At three years and again at five, we will need to demonstrate further progress. Between those milestones will be thousands of everyday decisions: who we work with, where we invest, how we support our people, how honestly we measure our impact and how willing we are to change when the evidence tells us we should. 

That is what makes this certification powerful. It turns responsible business from a statement of intent into a discipline. 

Four decades after Streets Heaver began, we are proud of what has been built. Now, with a higher standard to hold ourselves to, we are even more excited about what comes next.